General Business Articles

Working almost any full-time job can be taxing. Finding time to learn a new skill or get a degree while maintaining productivity often seems like a near-impossible goal for those trying to pursue it. And yet, millions of people do it every day – and so can you. Imagine holding down that job while pursuing an AACSB online MBA – not easy, right? Even if you’re engaging in self-directed learning, you’re going to need that same level of discipline and commitment to get the results you’re after. But with determination, good time management, and a vision for what you want, anything is possible. What do you really want? That vision bit is key. Taking time out of an already-busy day simply isn’t going to happen if you don’t have a clear idea of why you’re doing it. Forget motivation, willpower, any of that – it’s all for nothing if you’re Continue reading

The customer service landscape is rapidly evolving, with contact centers at the heart of this transformation. These hubs of communication are critical for engaging with customers across platforms, offering support, and delivering on customer expectations. Understanding what is a Contact Center and its function is vital for any business looking to improve its customer service. In this article, we will delve into the essentials of a contact center’s role in the modern customer journey, and how it can be the key to customer satisfaction and loyalty. Understanding the Fundamentals of a Contact Center A contact center is more than just a modern call center; it’s a central point from where all customer contacts are managed. Through various communication channels such as telephone, email, live chat, and social media, contact centers handle customer inquiries, support issues, and other communications. They are equipped with sophisticated software which routes calls to the appropriate agent, manages Continue reading

Search engines will continue to play a major role in consumer culture. Businesses today have realized that they need to go over and beyond to make sure their names are at the top of the search engine results pages. With Google’s recent algorithm overhauls that highlight quality content even more, the playing field for SEO is just getting more complex.  In 2024, the same SEO strategies that catapulted many brands to the top before will be obsolete. There’s more that needs to be done to understand buying patterns and harness the powers of AI to make sure your business gets the attention it deserves. For that, here’s what you should master as you prepare for new SEO challenges in 2024: Tap into your Core Web Vitals Quantity was the order in the past, but now, Google prioritizes better search experiences through its Core Web Vitals. To rank better in 2024, Continue reading

In the ever-evolving landscape of business, the franchise model stands out for its unique blend of uniformity and adaptability. Leaders in this space have the opportunity to take a stable, successful brand, and scale it to its limits. As such, the skill set required is much different to running an ordinary business. To excel, one must strike a delicate balance between consistency and flexibility, deeply understand the brand, and foster a culture of patience and astute hiring. In recognition of these factors, this article will develop six tools and techniques for franchise leaders to implement immediately. 1. Understanding What is Context Dependent and Independent Franchises differ from ordinary businesses in one major way, they leverage the same, or a very similar business model across various contexts. Think of how similar your experience of McDonald’s is wherever you go in the world. This is because they discovered that their business model Continue reading

Improving your finances is a continuous journey, one that requires dedication, strategic planning, and a clear understanding of your current financial health. In 2024, it’s no different. With a new set of challenges and opportunities, individuals are seeking ways to enhance their fiscal stability and growth. Ensuring you’re on the right path to financial wellness is key to achieving your life goals. Keep reading to uncover insightful ways to strengthen your financial footing in the year ahead. Leveraging Technology and Apps for Financial Management and Savings In this digital age, using technology for financial management has never been more accessible or efficient. Personal finance apps can connect with your bank accounts to give you real-time visibility over your spending and savings. This convenience helps maintain budget discipline and ensures swift adaptations to any fiscal fluctuations. Automatic savings apps take the guesswork out of setting money aside. They can round up Continue reading

In an era where sustainability is not just a buzzword but a business imperative, modern workplaces are increasingly seeking practical strategies to incorporate eco-friendly practices. This guide explores actionable ways to create a sustainable and environmentally conscious work environment. Hiring with Sustainability in Mind The journey towards a sustainable workplace starts with the people you hire. Employing individuals who share your commitment to the environment can make a significant difference. During the hiring process, conducting a thorough background check is essential to ensure the candidate aligns with your company’s values and sustainability goals. A robust background check process not only confirms the credentials of potential employees but also helps build a team dedicated to your company’s green initiatives. Implementing Eco-Friendly Office Practices To reduce the environmental footprint of a workplace, small changes in daily office practices can have a big impact. Recycling is especially important, so try to use recycled Continue reading