E-Business Model – Meaning, Elements and Types

In this Globalization era the developed, undeveloped and developing countries are preparing their societies and communities for globalization. The globalization is possible only because of revolution in communication technology. The concept of global economy is emerging which is making e-business, an indivisible component of business strategy planning. Banking, tourism, shopping, hotel booking, airlines booking, auctioning and the list is non-ending. Millions of internet users just rely for their financial as well as other services on their online transactions. As more and more people have started using internet, more specifically e-business, for their day to day working, e-business has become more and more popular.… Read the rest

Text Mining Concept in Data Mining

Data mining is the process of extracting patterns from data. Data mining is becoming an increasingly important tool to transform the data into information. It is commonly used in a wide range of profiling practices, such as marketing, surveillance, fraud detection and scientific discovery. Data mining can be applied on a variety of data types. Data types include structured data (relational), multimedia data, free text, and hypertext.

Nowadays, text is the most common and convenient way for information exchange. This due to the fact that much of the world’s data is contained in text documents (newspaper articles, emails, literature, web pages, etc.).… Read the rest

Case Study: Success of Amazon’s Kindle Fire

In 2007 Amazon introduced the first Kindle e-reader for $359, their first foray into selling a tangible product under their own brand. The media quickly named the product an e-reader, a limited use mobile device designed for downloading and storing content from online.  Perpetuating a successful, yet deceptively simple business model, the Kindle e-reader made “online [book] shopping so easy and convenient,” customers could browse, download and read books, magazines and newspaper content, at the click of a button on the Kindle. The e-reader market perked up as Amazon offered an affordable price point of $9.99 for book downloads and blended it with an easy to read e-ink, glare free device along with a simple user interface and operating system.… Read the rest

Case Study: Success of Starbucks Mobile Payment Application

Starbucks redefined highly competitive coffee shop business and successfully created an uncontested market by turning the simple coffee drinking experience into a way of life experience by drastically redefining the coffee shop environment by adding music, Wi-Fi, relaxed seating and luxurious interiors. Till Starbucks disrupted the traditional coffee shop market most of the focus was on the price, location and quality of coffee shops. Starbucks innovative value proposition includes wide variety of mostly coffee based menu along with other types of drinks that catered to wide range of audience who are willing to pay top buck for the luxurious and relaxed interiors that are perfect environment for socializing with friends and relax.… Read the rest

Transaction Processing Systems

The main information systems used for operational support in a business are transaction processing systems. This type of system processes data about transactions, which are events that have occurred that affect the business, such as the sale or purchase of goods.

A transaction processing system has 3 main purposes: keep records about the state of an organization, process transactions that affect these records, and produce outputs that report on transactions that have occurred. For example, an inventory control system tracks records about inventory, processes sales and purchases of inventory, and produces reports about the amount and value of items on hand, on order, etc.… Read the rest

Data Warehousing and Data Mining

Organizations tend to grow and prosper as they gain a better understanding of their environment. Typically, business managers must be able to track daily transactions to evaluate how the business is performing. By tapping into the operational database, management can develop strategies to meet organizational goals. The process that identified the trends and patterns in data are the factors to accomplish that. By the way, the way to handle the operational data in organization is important because the reason for generating, storing and managing data is to create information that becomes the basis for rational decision making. To facilitate the decision-making process, decision support systems (DSS) were developed whereas it is an arrangement of computerized tools used to assist managerial decision making within a business.… Read the rest