How Different Generations Adapt And React To New Technologies

The new information and communication technologies (ICTs) represent all the tools available to us in terms of telecommunications, computing, audiovisual, Internet, multimedia etc. These new technologies have allowed the emergence of new practices in our daily lives. Both professionally and privately. In general, these new tools bring performance and productivity to users, but these new technologies can have several disadvantages. Who is Interested in New Technologies? And What are Their Expectations? Millennials, the generation Y is the generation which is the most interested in new technologies. They are already aware of new trends and they want new things, they want to live new experiences. Millennials are young people born between 1980 and 2000 and they represent 25% of the total population all around the world. Their expectations are totally different from the other generation such as baby boomers or generation X. This is the generation who born with the internet and then Continue reading

Case Study: Google’s Quest for Competitive Advantage

In 1996 two computer science PhD students at Stanford University, Sergey Brin and Larry Page, were wondering how they could sort through the massive amount of information that was starting to appear on the Web to find specific and useful information on a topic. Although there were several different technologies, or search engines, available to search the Web for information, none of them seemed particularly useful to Brin and Page because they failed to distinguish between useful and trivial Web sites. Brin and Page decided to build a search engine that not only would examine the words on Web pages and then index them as other search engines did, but also would look at how and where these words were being used and at the number of other Web sites linked to a page. The goal was to have the search engine return a list of Web pages with the Continue reading

Consumers and Technology

Consumers is someone who buys and uses products and services. Consumers also known as customers, clients, regulars, patrons and trade. Consumers have their own demand. Consumer demand led to higher imports of manufactured good. Good services must be giving to the consumer. Seller must give good services to the consumers. Bestseller need to know what is good for consumers. In this case, seller have to make an easy way to make sure the consumers do not have any problem to buy and use product and services. Currently, technology is common to everybody. Every people know how to use a technology. Design of gadgets is increase in consumers tastes. Consumer tastes also increase in a multiplication and choice in media channels and content. Technology providers are looking for innovative ways to understand consumers. Technology providers need to know their needs, preferences, tastes and desires and how these will shape the future Continue reading

Seven C’s of Effective Communication

Seven C’s of Effective Communication(with respect to written communication) Written communication occupies an important position in the communication sphere, so written communication has to pay adequate attention on certain principles of necessity. The essentials of every written communication are principles of unity, coherence and emphasis. These principles along with other essentials of effective communication, like language, planning and organization make the written communication effective. Clarity: The writing should be correctly planned and expressed in a logical way,and the writer should make sure that the ideas flow smoothly from beginning to end. The message must be so clear that even the dullest man in the world should readily understand it. The communicator must be very clear about all the aspects of the idea in his mind and about the purpose for which it is to be communicated. Next to it, he must be clear about the selection, suitability and usage of Continue reading

Decision Support Systems (DSS) – Meaning, Types, and Components

Decision Support Systems (DSS) help executives make better decisions by using historical and current data from internal Information Systems and external sources. By combining massive amounts of data with sophisticated analytical models and tools, and by making the system easy to use, they provide a much better source of information to use in the decision-making process. Decision Support Systems (DSS) are a class of computerized information systems that support decision-making activities. DSS are interactive computer-based systems and subsystems intended to help decision makers use communications technologies, data, documents, knowledge and/or models to successfully complete decision process tasks. While many people think of decision support systems as a specialized part of a business, most companies have actually integrated this system into their day to day operating activities. For instance, many companies constantly download and analyze sales data, budget sheets and forecasts and they update their strategy once they analyze and evaluate Continue reading

Case Study on Entrepreneurship: Ted Turner

Ted Turner, founder of Turner Broadcasting System, is an entrepreneur who loves living on the edge. Who else would buy an unprofitable Metro-Goldwyn-Mayer film studio for $ 1.6 billion? Who else would bet on producing the Goodwill Games with U.S. versus Soviet athletes at a cost of about $ 50 million? Who else would report that “the thrill of victory is everything we imagined it would be,” following the triumph of Turner’s Atlanta Braves in the 1995 World Series, following three consecutive, unsuccessful trips to the playoffs? Robert Edward Turner III was born in 1938, and his boyhood was spent primarily in Savannah, Georgia. As a boy, he was an enthusiastic reader of books about heroes, from Horatio Hornblower to Alexander the Great. Unsuccessful in playing any of the major sports, he turned to one that required no special physical attributes but relied on the ability to think, take chances, Continue reading