Sales Budget Preparation
Sales Budget is a forecast of total sales expressed and incorporated in quantities and/or money. An accurate sales budget is the key to the entire budgeting in some way. If the sales budget is sloppily done then the rest of the budgeting process is largely a waste of time. A sales budget may be prepared by expressing turnover under any one or combination of the following: Product or product group; Territories, areas and countries; Types of customers, e.g., National, Government, export, home, wholesale or retail; Salesmen, agents or representatives, and Period, such as quarter’s months, weeks, etc. A sales budget may be prepared with the help of any one or more of the following method: Analysis of past sales with-adjustment for current conditions. Analysis of past sales for a number of years, say 5 to 10 years, viz, long-term trend, seasonal trend, cyclical and sundry other factor. The long-term trend Continue reading