E-Commerce and Factors Influencing the Evolution of Electronic Commerce
Electronic commerce has revolutionized the traditional business process of buying and selling on the high street shops by deploying the Internet and technology to reach a vast customer base. The increased use of Internet by the general public and the growth of information technology products to support effective and service transaction over the Internet have apparently fueled the growth of electronic commerce. This statement makes it clear that the electronic commerce has achieved a key position in the business process of an organization. The critical factors that contribute the growth of electronic commerce are: Growth of Internet: The Internet has seen a tremendous growth in the past five years making it a potential place for communicating to many customers both efficiently as well as cost effectively. The process of e marketing by which a customer over the Internet is reached through electronic mails or other form of adverts in the Continue reading