Deflation – Meaning, Effects and Modes of Control

When prices are abnormally high, termed as inflation, it is indeed desirable to have a fall in prices. Such a fall in the price level is good for the community, as it will not lead to a fall in the level of production or employment. The process designed to reverse the inflationary trend in prices, without creating unemployment, is generally known as disinflation. But if prices fall from the level of full employment, then income and employment will be adversely affected and this situation is termed as deflation. Effects of Deflation The following are the adverse effects of deflation: On production: Deflation has an adverse effect on the level of production, business activity and employment. During deflation, prices fall due contracting demand for goods and services. Fall in price results in losses and sometimes forcing many firms to go into liquidation. In the face of declining demand for goods, firms Continue reading

3 Important Domains of Learning

The term learning means changes in our behavior, attitude, knowledge and skills. In other wards we can say that through learning we can feel permanently changes in our self. If we are not feeling any changes in our above skills then it will not be called as learning. The learning is a type of reinforcement, which may learn a change in behavior enduring by strengthening and intensifying certain aspect of an individual behavior. Learning may be described at the process of acquiring the ability to respond adequately to a situation, which may or may not have been previously an countered. The term domains of learning means classification, area and scope of learning. The classification allows the trainer to be better able to organize instruction and thereafter provides better structure and improved clarity. The main aim of domains of learning that the students will be better able to achieve success if Continue reading

What is Arbitration?

Arbitration is the means of securing a definite judgment or award for any controversial issue by referring it to a third party. It may imply the existence of an authority set apart to adjudicate on industrial disputes under recognized conditions. Arbitration is by mutual consent of the parties. When the Government decides to refer a case to a Labor Court or Industrial Tribunal, it is called adjudication. Thus, compulsory arbitration is referred to as adjudication. Arbitration involves the exercise of an authority to bring about an agreement or to help the process of settlement by adjudicating on industrial disputes. The arbitrator has powers to probe and in the process becomes acquainted with the facts of the industrial situation. Arbitration in industry shares several common features with conciliation and mediation. Just like conciliation and mediation, there is also intervention of third party. It can either be voluntary or compulsory like conciliation Continue reading

Strategic Management Process – Stages of the Strategic Management Process

The strategic management process aims at delineating the organization’s strategy. It is defined as the process by which managers make a choice of a set of strategies for the organization to achieve efficient functioning and higher accomplishments. It is a continuous process that appraises the business and industries where organization is involved, evaluates its competitors, defines targets to meet all the present and future challenges and finally assesses each strategy periodically. Strategic management is a particular course of action that is meant to achieve a corporate goal. By and large, the owners, founders of the company take the first step of the process. They lay down the structure responsible for carrying out several functions such as providing direction and guidance to the employees, setting up measurable goals with defined time spans and designated duties. Planning, budgeting, acquiring resources, maintaining resources and using follow-up techniques to resolve key issues are key Continue reading

Top 3 Strategy Development Tools in Business

In the business world, strategy refers to the models using to make the right decisions that help organizations achieve set targets. It is, therefore, important that business people invest in understanding the various strategy development tools, their benefits, and their limitations. Having in-depth knowledge about strategy and how to select the right strategy tools, can businesses become more efficient and productive. There are several strategy development tools for use in the business world; what’s important is to know which strategy tool to use in a given circumstance. The main goal of using business strategy tools is to implement strategic plans in companies and help create economic moats. Some of the standard strategy development tools are; PESTEL, Five Forces, Resource-Based View, Cross Impact Analysis, and SWOT Analysis. In this article, only three important strategy development tools will be discussed. These strategy tools include; PESTEL, Five Forces, and SWOT Analysis. PESTEL analysis Continue reading

Qualities of a Good Advertisement Copy

The advertisement copy refers to the written contents of the advertisement including its text and head line. It can be referred to as the heart of advertising and should be drafted with utmost care; otherwise all the money invested in carrying out the advertisement campaign will go waste. In the words of William J. Stanton “The copy in an advertisement is defined as the written or spoken material in it, including head line, coupons and advertiser’s name and address as well as the main body of the message”. Simply stated advertisement copy means the total structure relating to the message which the advertiser wants to convey by using any medium of advertisement. The importance of a good advertisement copy can hardly be overemphasized. All the planning, research and expense would go waste if proper care is not taken in drafting an advertisement copy that will achieve the purpose of advertising. Continue reading