Case Study on Entrepreneurship: Larry Page

Business Analysis

The Boundaryless Career: Modern Contemperory Perspective on Career

Human Resource Management

Concepts of Throughput Accounting and Theory of Constraints

Financial Management

Gantt Charts – Tool for Project Planning and Scheduling

Project Management

Kaizen – Understanding the Japanese Business Philosophy of Continuous Improvement

Operations Management

Case Study of Wrigley’s Orbit: Product Innovation with Market Trends for Success

Innovation can be defined as a continuous process, which is implemented in organizational practices to increase the product line and to inspire customer’s perception either in an existing or a new market. Market performance is measured through various parameters such as varying nature of market shares, profitability venture, increasing or decreasing the number of customer base and a fluctuating behavior of sales & revenues. Innovation is strongly related to market performance. It really impacts the behavior of market performance; however, the impact could be both positive and negative. When innovation brings a new product or a new service it may or may not be successful. Moreover, the market performance may produce a positive or a negative result as well. The following case study of Wrigley’s Orbit in UK market is aimed at understanding market trends that produce innovation in the market. Wrigley’s have started as a small business with just Continue reading

Abey Francis

How to Create a Culture of Innovation in Your Organization

Innovation is the lifeblood of any thriving organization. It drives progress, fosters creativity, and helps companies stay competitive in a rapidly changing market. Cultivating a culture of innovation within your organization can lead to groundbreaking ideas and sustainable growth. Here are some strategies to help you build and nurture an innovative environment. Foster a Safe Environment Creating a safe and inclusive environment is essential for fostering innovation. Employees need to feel secure in sharing their ideas without fear of ridicule or retribution. It’s important to perform thorough background checks for employees to ensure safety and establish a foundation of trust and integrity within your organization. Companies in the medical field should carry out a medical field background check, for example, to ensure that all staff meet stringent standards, which parallels the need for a secure environment where ideas can flourish. Encourage Open Communication Open communication channels are vital for innovation. Continue reading

Abey Francis

Open Innovation and Co-Innovation – Definition and Differences

Open Innovation and Co-Innovation Defined Innovation and innovators play a critical role in the business world. When speaking of innovators, the role of outside innovators is considered to be fundamental, and the success of companies like Apple Inc. confirms this fact. The aspect of having a reliance on outside innovators is what has given companies like Apple Inc. a name, especially when looking at the iPhone. Open innovation is the tendency of businesses to make use of knowledge inflows and outflows as the sources for ideas and acceleration of innovation strategies. Co-innovation, on the other hand, is considered to be a type of open innovation. Co-innovation is to involve the collaboration of two or more partners that work purposively in the management of the flow of mutual knowledge across the boundaries of the organizations through joint innovation and commercialization of the said innovation. Overall, open innovation allows companies to commercialize Continue reading

Abey Francis

Why Intercultural Communication is Important in International Business?

Intercultural communication is one of the most important and relevant areas in business research to this day. Researchers need to understand what leads to positive interpersonal communication and have a good effect on relations between people of different cultures and what has a negative impact and leads to conflicts. Thanks to the positive attitude of people of different cultures to each other, strong relationships are established, which are later called intercultural friendships. The most straightforward definition of intercultural friendship is that people have intentional positive emotions towards each other, and communication occurs spontaneously and not with any task. The characteristics of people’s personalities have a beneficial effect on the development of intercultural communication. These include patience, empathy, and other features that are measured using various social tools. Another practical technique for the study of friendship is the Ting-Toomey approach, which discovered five personality types. Her version is based on the Continue reading

Abey Francis

Incumbent vs. Challenger Business Models – Major Differences with Examples

An incumbent can be described as an individual who is responsible for his or her office in a governmental or organizational position. The concerned person has the obligation to the position or the office he or she holds. Thus, an incumbent from a business perspective is generally referred to a leader or a person who is being discussed. The incumbent in a specific industry can change in the responses to bring changes in the market. An incumbent can also be referred to as the business relationship like those that exist between a supplier which is providing materials to another business. A challenger can thus be described as the firm or a leader which has a low market share or a person which is aiming similar leadership position. Challengers are the competitors that are aiming towards for the power and authorities which is already held by an incumbent person (incumbent vs Continue reading

Abey Francis

Text Messaging for Nonprofits: How To Grow Your Grassroots Efforts

Nonprofit organizations are continually seeking innovative strategies to amplify their impact and foster stronger connections with supporters. In the digital age, one particular tool has emerged as a critical asset in the quest to galvanize grassroots efforts: text messaging. This personal, immediate, and widely accessible communication method can be the key to unlocking new levels of engagement and boosting campaign outcomes. Discover the transformative potential of integrating SMS into your nonprofit’s outreach initiatives. Below, we explore how to harness the full power of text messaging in your next nonprofit campaign. The Power of Text Messaging in Nonprofit Campaigns Text messaging has redefined the way nonprofits connect with their audience. In an era where emails can go unread and social media algorithms limit reach, SMS cuts through the noise, offering a direct line to supporters. Not only does it boast an impressive open rate of approximately 98%, but it also fosters Continue reading

Abey Francis