Case Study on Entrepreneurship: Larry Page

Business Analysis

The Boundaryless Career: Modern Contemperory Perspective on Career

Human Resource Management

Concepts of Throughput Accounting and Theory of Constraints

Financial Management

Gantt Charts – Tool for Project Planning and Scheduling

Project Management

Kaizen – Understanding the Japanese Business Philosophy of Continuous Improvement

Operations Management

Job Evaluation Process

Job evaluation aims  to provide this equity and consistency by defining the relative worth of different  jobs in an organisation.  Job evaluation is a process consisting of several steps. The following are the steps in job evaluation  process: 1. Job Analysis Job evaluation process starts with the base provided by job analysis. Job  analysis identifies various dimensions of a job in two forms: job description and  job specification. Job description provides responsibilities involved in the  performance of the job while job specification provides attributes required in the  job performer. Both these taken together provide information about various  factors involved in different jobs. 2. Appointment of Committee for Job Evaluation As pointed out earlier, job evaluation is a specialized function and is  carried on by a committee consisting of members drawn from different line  departments of the organisation, outside experts, besides HR personnel. HR  person generally acts as committee convener or Continue reading

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Market Research – Definition, Classification and Process

World is changing very rapidly with every passing day. The things which people only dreamed about a few years back are appealing reality today. Companies, their functions and their operations have improved tens of times and this advancement is increasing with every passing day. Same happened with people. Their level of awareness towards products and behavior is now quite thoughtful and demanding. Today’s buyers have forced all the business to make necessary changes. They are very cautious and take a lot of time to make decisions and want everything to be quick and easy. Understanding customer satisfaction, product launches, effectiveness of pricing, product, distribution and promotion activities, countering competitors techniques, assessing market potential, and predicting consumer behavior etc. have become extremely challenging and is often a cause of the decline of an organization. To deal with such problems, organizations conduct Market Research. Market research is an evaluation system which helps Continue reading

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The Importance of the Conceptual Framework for Accounting

An accounting framework is a coherent system of inter-related objectives and fundamentals that should lead to consistent standards that prescribe the nature, function and limits of financial accounting and financial statements. The main reason for developing a conceptual framework are that gives a framework for setting accounting standards, a basis for resolving accounting disputes and fundamental principles which then do not have to be repeated in accounting standards. Furthermore, Conceptual Framework can be categorized in terms of the distinctive function of management accounting within the management process in organizations. Moreover, the way in which the utility of the outcomes of the management accounting process can be tested. Conceptual Framework is a criteria which can be used to assess the value of the processes and work technologies used in management accounting and capabilities necessarily associated with the effectiveness of the management accounting function overall. Conceptual Framework plays an important role in Continue reading

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Concept of Core Competence

Core Competence is the  term coined by C K Prahalad and Gary Hamel, in their 1990 article entitled, “The Core Competence of the Corporation“,  to explain  how some Japanese corporations, such as Sony and Canon, became world market leaders  after acquiring several technological capabilities, which allowed these firms to create and  lead new markets, since innovative product functionalities and customer interfaces were  offered. A core competence is a bundle of skills and technologies that enable a company to provide superior value to customers. A core competence is effectively a company’s specialized capability to create unique customer value. This capability is largely embodied in the collective knowledge of its people and the organizational procedures that shape the way employees interact. Over time, investments made in facilities, people and knowledge that strengthen core competencies, create sustainable sources of competitive advantage. “Core competencies are the collective learning in the organisation, especially how to Continue reading

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Significance of Capital Budgeting

The key function of the financial management is the selection of the most profitable assortment of capital investment and it is the most important area of decision-making of the financial manager because any action taken by the manger in this area affects the working and the profitability of the firm for many years to come. Significance of Capital Budgeting Decisions The significance of capital budgeting can be emphasized taking into consideration the very nature of the capital expenditure such as heavy investment in capital projects, long-term implications for the firm, irreversible decisions and complicates of the decision making. Its importance can be illustrated well on the following other grounds: 1. Indirect Forecast of Sales. The investment in fixed assets is related to future sales of the firm during the life time of the assets purchased. It shows the possibility of expanding the production facilities to cover additional sales shown in Continue reading

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Case Study: Citibank “Live Richly” Ad Campaign

Founded in 1812 as the City Bank of New York, this urban merchant’s bank continued to expand and diversify its services over the next century. The bank changed its name to Citibank, N.A. (National Association), in 1976, following its parent holding company’s change to Citicorp. In 1998 Citicorp and the Travelers Group completed a $76 billion merger to form Citigroup, Inc. Citicorp was at the time the second-largest commercial bank, and Travelers Group was a leading international insurance/investment banking firm. The Citicorp-Travelers merger thus represented a new era of horizontal expansion. Citigroup then began an acquisition spree that included acquiring in 2002 Golden State Bancorp (the parent company of First Nationwide Mortgage and California Federal Bank), a move that added 352 branches and approximately 1.5 million new customers to Citigroup. By then the company was well on its way to having 3,000 bank branches and consumer-finance offices in the United Continue reading

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